“Benevolence is real when you create harmony between intent and action.” Given that North Star, Ted Perez embarked on the discovery, development, and design of a brand identity for DAMIAN Pharma — a privately-held, philanthropic pharmaceutical company based in Switzerland. Through an extensive collaboration, Ted Perez produced the brand’s new visual identity by means of a style guide and a suite of templates and materials; on top of the design and build of DAMIAN’s first website.